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Ethical Marketing

Why Ethical Marketing Can Help Grow Your Business

Why Ethical Marketing Can Help Grow Your Business

If you've found your way onto this page, it's probably safe to say you care tremendously about supporting your people. Setting your ideal clients up for success is constantly at the forefront of your mind, but so is something else: the sleazy marketing tactics you...

Behind the Scenes of a Website Copy Refresh

Behind the Scenes of a Website Copy Refresh

Another solo episode for you! This episode dives behind the scenes of a website copy refresh. I talk you through my approach to a copy refresh for Propegy as we prepare for a new website in Q4. We also explore some of the differences between a copy refresh and a...

Failure to Launch

Failure to Launch

This episode is a launch debrief, going over the mechanics of our launch, what we did to grow our audience before the launch, how we did the actual launch, and then what our results were…or what they weren't, for that matter. We definitely consider Level Up Live a...

How to Uncover Your Lead Gen Archetype

How to Uncover Your Lead Gen Archetype

Welcome back for another solo episode of Messy in the Middle! This week, we are going to be talking all about LinkedIn. If you've been around since season one, have ever spoken to me or met me in person, you know that LinkedIn is my jam.  In season one, episode seven,...

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