The 5 Best Online Quiz Makers (2023 Comparison)

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One of my favorite lead magnets you could possibly use to grow and engage your audience, without a doubt, is a quiz! Quizzes  grab your potential client’s attention by aiming to teach them something that will help them solve a problem within their business and inspire them to take action based on the results.

There are countless quiz creating softwares on the market, so many that choosing the perfect one for you and your business can be a challenge.

In this post, we’ll break down the 5 best online quiz makers of 2023 and their attributes (without all the fluff) to help you make an informed decision when it comes to choosing the right one for you! If you want to learn more about how to create your quiz, listen to Episode 16 of Messy in the Middle below for a Quick and Dirty Guide to Quizzes!

Interact

Interact is the platform that I use to create quiz content for both the Propegy and my personal brands! Here’s what you need to know:

Attributes:

  • Hundreds of professional style templates that you can customize
  • 3 different quiz types: assessment, personality, and scored
  • Custom designing for mobile device view
  • 35+ native integrations and thousands of Zaps available
  • Ability to segment subscribers
  • One click social sharing for your quiz
  • Drag and drop branching logic
  • Survey style analytics
  • GDPR compliant 

Plans & Pricing:

  • 14 day trial is available
  • Lite, Growth & Pro plans
    • Lite- $39/month with monthly plan or $27/month with annual plan
    • Growth- $89/month with monthly plan or $53/month with annual plan
    • Pro- $209/month with monthly plan or $125/month with annual plan

I’m a big fan of annual plans so that is what we did with Interact. That way it doesn’t become another monthly recurring expense and you can make your investment back with just one client! I have an affiliate link for Interact that you can use to check it out, but affiliate or not, interact is hands down my favorite quiz building tool.

Outgrow

Outgrow is another cool platform on which to create content to generate leads. It’s unique from many of the other options out there because of its included calculators that calculate just about any complex formula, as well as its option to create chatbots.

Attributes:

  • Smart builder to speed up the design process
  • Customizable templates by industry or by what’s trending
  • The ability to create formulas to calculate just about anything
  • 8 different content types
  • Engaging graphics and charts
  • Multiple form field options
  • Ability to embed as full screen, iFrame, a pop-up, or chat bot
  • Over 1,000 integrations
  • Personalize emails and create segments for different campaigns

Plans & Pricing

  • Freelancer Limited, Freelancer, Essential, & Business Plans
  • DFY option available starting at $250/ content piece
  • Freelancer Limited- $22/month with monthly plan or $14/month with annual plan
  • Freelancer- $45/month with monthly plan or $25/month with annual plan
  • Essential- $115/month with monthly plan or $95/month with annual plan
  • Business- $720/month with monthly plan or $600/month with annual plan

Woorise

Not many other quiz building softwares are explicit about creating campaigns in a multitude of languages. Woorise is! They also provide you with a personal bio link page (much like a Link Tree situation) to automatically link your campaigns and other important content right on your other pages!

Attributes:

  • Ability to create your own theme or customize existing templates
  • Campaigns in any language
  • Drag and drop campaign builder
  • Multi page forms
  • Ability to embed campaigns on your website, as a pop-up, in-chat, in email, on Facebook, or on your subdomain
  • You’ll have access to a highly customizable landing page to link your campaign and other important content
  • Filter leads, edit in bulk, add personal notes to leads, and customize email notifications
  • Automatically receive submission summaries in your inbox
  • Conditional language to merge tags 
  • You can add multiple workspaces to one account
  • Privacy & GDPR

Plans & Pricing

  • Free, Basic, Grow, & Pro Plans
  • Free plan- $0
  • Basic- $29/month with monthly plan or $23/month with annual plan
  • Grow- $49/month with monthly plan or $39/month with annual plan
  • Pro- $99/month with monthly plan or $79/month with annual plan

Thrive Quiz Builder

Thrive Quiz Builder is a Plugin specifically for WordPress users! It is available for purchase by itself or is included in Thrive Suite. 

Attributes:

  • 5 quiz types
  • 4 quiz templates to customize
  • 3 question types
  • Access to a variety of analytic tools
  • Badge editor
  • Question weighing technology
  • Mobile friendly in your creation

Plans & Pricing

  • $97/year when purchased alone
  • $299/year when you purchase Thrive Suite

Typeform

One of the more versatile form creating softwares on the market, Typeform allows you to create various kinds of forms i.e. quizzes, surveys, tests, forms, and polls. If content of this nature is something you create frequently, this tool may be a great fit!

Attributes

  • Various applications- quiz, survey, test, form builder, poll maker
  • A variety of templates are available based on purpose & field
  • Over 10 integrations are available
  • Custom domains are available for the content you create
  • Conditional logic jumps
  • Lead scoring calculator
  • Custom thank you screens
  • SSO, GDPR, HIPPA compliant

Plans & Pricing

  • Free plan is available
  • Basic, Plus, & Business Plans
  • Basic- $29/month with monthly plan or $25/month with annual plan
  • Plus- $59/month with monthly plan or $50/month with annual plan
  • Business- $99/month with monthly plan or $83/month with annual plan

Having so many options in the online business space is both amazing and intimidating all at the same time. With experts like us checking things out for you, finding the right tools in your business doesn’t have to be scary- it should be exciting! 

Hopefully now, you’ll be able to look at these top 5 online quiz makers and make a well-informed decision on which would suit you and your quiz making needs best!
While we’re talking about quizzes- head on over and take mine over at The Propegy or Haley Johnson site!

Hey I’m Haley!

Your market-research-lovin’, copywriting-obsessed, data-driven marketer here to join you on the adventure of a lifetime – running a values-forward business with marketing you can be proud of and a customer journey that knocks your people’s socks off. What’s not to love about that?

digital marketing consultant

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